PARMIGIANI FLEURIER NEW PARTNER OF THE LOCARNO FILM FESTIVAL

Entering the year of the dragon, many brands used this famous chinese symbol as an inspiration of their watch creations. Among them, Parmigiani presented an incredible version of a dragon that required more than 6’000 man hours for 22 different craft professions…

Find out the 7 deadly sins of Arnaud Carrez, CEO of Cartier Switzerland. Interview produced during the 2011 SIHH for the blog of the FHH.

We were really fortunate to film some incredible timepieces this year and this video is just a quick medley with some of the best close up shots that were aired in our multiple video reports. Thanks again for watching and TheWATCHES.tv team is already looking forward bringing you the best 2013 stories and novelties of watchmaking (…should we make it past this end-of-the-world day!!!).

Find out with Philippe Delhotal, Creative Director of La Montre Hermès, and Jean-Daniel Dubois, General Manager of Vaucher Manufacture, what it takes to develop a movement and especially what it now offers to the brand in terms of product extension. These two new sister-movements, the H1837 and the H1912, have taken almost five years to develop and will now equip the Dressage collection for men and the Arceau Ecuyère for women.

In this report, find out why Chopard is starting a new concept called “Chopard goes clubbing” and aims to reach out to a younger audience for some it’s product line. Interview with Caroline Scheufele, Artistic Director and Co-President of Chopard, who gives us further insights on this strategy for the first event held in Geneva with the presence of Craig David, singer and DJ.

In a time when more and more watch brands get involved with football, Parmigiani Fleurier is not only the official timekeeper of the french Olympique de Marseille Football Club, but also rewards each month the best player of the club with a special trophy voted by the fans of the legendary club.

Discover the latest edition of GTE.