FIRST WATCHES & FRIENDS EVENT WITH MR MAX BUSSER, FOUNDER OF MB&F

This exhibition put together by Audemars Piguet retraces 40 year of the iconic Royal Oak in a very artistic environment. After New York and Milan, the exhibition is currently opened to the public in Paris until June the 10th at the Palais de Tokyo. Interview with Octavio Garcia, Chief Artistic Officer of Audemars Piguet, and Eric Collombin, project manager.

Are the different Digital platforms used by brands such as Facebook, Twitter, Pinterest, their own forum, compatible? Do you need to be on all of them?  Find out in this special video report with insights from “Luxury brands – the fine art of marketing and communication – II” conference organized by The Marketing and Communication Loft on 27th September 2012, Geneva.

Discover in this video the latest Vacheron Constantin Tourbillon with an incredible 14-day power reserve. Furthermore, it uses all the latest standards set with the revamped Geneva Hallmark.

A few days before traveling to Asia for an extensive tour, Mr Roger Dubuis, watchmaker and founder of the eponym brand, granted us an interview where he shares his thoughts and envy before this trip taking him to Japan, Taiwan and Korea.

The new Horological Machine from MB&F is yet another timepiece bringing us back to our childhood dreams, but this time the theme is super cars from the 70′s. The HM5 displays time vertically through a prism and has a digital feel to it. The movement is placed horizontally within a waterproof case onto which the outer zirconium case is rigged, like the architecture of super cars! Limited to 66 pieces, the HM5 is priced around CHF 55’000.- swiss francs suggested retail price.