MB&F – THE LM1, A NEW UNIVERSE FOR THE BRAND
After 4 incredible Horological Machines that have marked traditional watchmaking, MB&F will surprise you even more with a new member to its family - The Legacy Machine. Max Busser tells us what challenges the brand will now face with this first edition co-created with Jean-François Mojon and Kari Voutilainen, two amazing watchmakers.
Tags: Legacy Machine 1, LM1, Max Busser, MB & F
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Martin Frei, co-founder and designer of Urwek, gives us some further insights into the brand’s very imaginative creative process. We thought that there has been a lot of Felix Baumgartner recently in the media, so to talk with Martin Frei seemed a good thing to do!!! We all know multi-function watches, but what about watches that you can wear differently! Here is a great example with the Parmigiani Fleurier Transforma collection, a watch that you can wear as a wrist watch or as a pocket watch by simply pressing a little button. Find our more in this video report. Discover Vincent Daveau’s Top 5 of the 21st edition of the SIHH. Entering the year of the dragon, many brands used this famous chinese symbol as an inspiration of their watch creations. Among them, Parmigiani presented an incredible version of a dragon that required more than 6’000 man hours for 22 different craft professions… Once a year at the end of summer, the streets of Geneva transform themselves into the biggest wine bar of the city thanks to all the watchmaker’s boutique partnering to present their latest collection to the public. A taste of local wine and a touch of glamour are the ingredients that now make this event a tradition. Richard Mille, CEO of the eponym brand, shows us the main novelties presented at the SIHH. Star polo player and brand ambassador, Pablo Mac Donough, gives us his views on the necessities of the watch specially designed for a polo player. Carole Forestier, Head of development of Cartier, tells us the main challenges faced for the development of their new minute repeater; how to master sound and what is it made of! Find out the Top 5 of Louis Nardin, Editor-in-Chief of Worldtempus, during the 2012 SIHH: Girard-Perregaux 1966 Minute repeater, Richard Mille’s crazy sapphire RM 056, Greubel Forsey’s Tourbillon 24 second Contemporaine, A. Lange & Söhne’s Perpetual calendar, Van Cleef & Arpels’ Poetic Wish.
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RICHARD MILLE – Novelties from the SIHH 2012
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