CHICARA NAGATA, UNBELIEVABLE MOTORBIKE CREATOR, AT MB&F’S M.A.D. GALLERY

Interview with Jérôme Lambert during the 2012 SIHH who talks to us about one of the stars of the show, the Duomètre Spherotourbillon, and the new boutiques of the brand. In this video, you will also see Mark Van Bommel, AC Milan player, and Cristiana Capotondi, italian actress, who came to visit the Jaeger Le Coultre.

Reunited under the same roof, Les Cadraniers (dial makers) and Les Boìtiers (case makers) de Genève will now benefit from synergies from these two sets of very meticulous competencies. We often hear of precision in the mouvements, but dials and cases need the same upmost skilled personnel to produce what finally you will see the most in a watch! François-Paul Journe has been a key contributor behind this ambitious project freshly inaugurated.

In this new program, we bring you a closer view to products we like. In this case two iconic watches by Vulcain; the 50s Presidents’ Watch in a pink gold case finish and automatic mouvement and the limited edition of the Nautical Heritage.

In this new series of watch presentation in association with Elizbeth Doerr and Forbes, discover the iconic Piaget Polo but the highly complicated Quantième Perpétuel version, a watch for which you wont have to change dates for a very long time!!!

The 2012 edition of the White Turf horse race competitions of St Moritz were held with the expected glamour and style, as well as some evident real and trough races. Both race winner and owner were handed a Parmigiani watch.

On top of having probably the craziest stand of the SIHH 2012, IWC held the biggest party of the event with many friends of the brand: Cate Blanchet, Jean Reno, Luis Figo, Zinedine Zidane, Boris Becker…

With a few weeks before London 2012, Stephen Urquhart, President of Omega, explains us the special partnership between the brand and the Olympic Games. Much more than a sponsorship, Omega is the official timekeeper and selected as such since the Los Angeles Games of 1932.

Are the different Digital platforms used by brands such as Facebook, Twitter, Pinterest, their own forum, compatible? Do you need to be on all of them?  Find out in this special video report with insights from “Luxury brands – the fine art of marketing and communication – II” conference organized by The Marketing and Communication Loft on 27th September 2012, Geneva.