ITEMS TAGGED JEAN-MARC JACOT
Une autre manière de s’envoyer en l’air
Pourquoi est-ce que la marque Parmigiani Fleurier s’est associée depuis huit ans au monde original du ballon à air chaud? Interview avec Jean-Marc Jacot, CEO de la marque, lors du festival de ballon de Chateau-d’Oex.
- February 12, 2013
An example of how brands cater to the woman market
As we mentioned in a previous editorial, the woman market is still quite untapped and brands are looking into different ways to develop this. A smart example of this is with Parmigiani Fleurier’s Woman of Exception concept where the idea is not to simply use a glamourous ambassador, but women that have actually achieved something in their lives. Find out more in this video report with Jean-Marc Jacot, CEO of the brand.
- September 28, 2012
PARMIGIANI FLEURIER new partner of the Locarno Film Festival
After a successful partnership with the music world and the Montreux Jazz Festival, Parmigiani Fleurier has now decided to be present in the world of cinema by becoming partner of the famous Swiss Locarno Film Festival.
- August 14, 2012
Parmigiani Fleurier, main sponsor of the Montreux Jazz Festival
Jean-Marc Jacot, CEO of the brand, explains us the reasons behind Parmigiani Fleurier’s involvement for the 7th year with the famous Montreux Jazz Festival.
- July 17, 2012
An original communication tool for Parmigiani Fleurier: hot air balloon
Interview with Jean-Marc Jacot, CEO of the Parmigiani Fleurier, who gives us some pertinent and original reasons why the brand is committed to the world of hot air ballooning as they unveiled their second balloon at the Geneva Montgolfiades: you know when you’re going to take off, but never when or where you’re going to land!
- April 17, 2012
Parmigiani Fleurier at the 2012 SIHH
Interview with Jean-Marc Jacot, CEO of Parmigiani Fleurier, who gives us insight on the company’s very promising situation. In this same video report, Michel Parmigiani, President and Master watchmaker, demonstrates to us the incredible dragon pendulum revealed at this SIHH.
- January 23, 2012
PARMIGIANI FLEURIEUR – Interview with Mr Parmigiani and Mr Jacot
Interview with Jean-Marc Jacot, CEO of Parmigiani Fleurier, who gives us insight on the company’s very promising situation. In this same video report, Michel Parmigiani, President and Master watchmaker, demonstrates to us the incredible dragon pendulum revealed at this SIHH.
- January 14, 2012