ITEMS TAGGED SIHH 2012

We continue our tour of the 2012 SIHH with Elizabeth Doerr, famous independent watch journalist, and find out her 2 last picks of this Top 5: the Duomètre Spherotourbillon form Jaeger LeCoultre and the Perpetual calendar of A. Lange & Söhne.

Find out the Top 5 of Louis Nardin, Editor-in-Chief of Worldtempus, during the 2012 SIHH: Girard-Perregaux 1966 Minute repeater, Richard Mille’s crazy sapphire RM 056, Greubel Forsey’s Tourbillon 24 second Contemporaine, A. Lange & Söhne’s Perpetual calendar, Van Cleef & Arpels’ Poetic Wish.

Interview with Jérôme Lambert during the 2012 SIHH who talks to us about one of the stars of the show, the Duomètre Spherotourbillon, and the new boutiques of the brand. In this video, you will also see Mark Van Bommel, AC Milan player, and Cristiana Capotondi, italian actress, who came to visit the Jaeger Le Coultre.

Massimo Macaluso talks to us about the new products of the brand and its involvement with the Big Life Foundation of photographer Nick Brandt.

Interview with Alain Zimmermann, CEO of Baume & Mercier, who explains to us the big shift taken by the brand and the values it now puts forward. He also gives us his views on the use of digital media in order to increase the proximity to its customers.

Interview with Jean-Marc Jacot, CEO of Parmigiani Fleurier, who gives us insight on the company’s very promising situation. In this same video report, Michel Parmigiani, President and Master watchmaker, demonstrates to us the incredible dragon pendulum revealed at this SIHH.

While a great watch exhibition is taking place in Geneva until April this year (special report to come on TheWATCHES.tv), the various museums unifying their collections took some of their incredible timepieces and showed them during this year’s SIHH.

The SIHH 2012 has closed its door and in this video you will see a conclusion of this edition between Marc André Deschoux of TheWATCHES.tv and Louis Nardin, Editor-in-Chief of Worldtempus.

Presentation of the latest novelties of Roger Dubuis at the 2012 SIHH with Georges Kern.

“Le Garde Temps” project was unveiled at this year’s SIHH by Greubel Forsey and goes against many preconceived ideas of the watchmaking industry. Totally parallel to the world of open source found in technology, Philippe Dufour, Stephen Forsey and Robert Greubel have put together a real project of transmission of knowledge in order to perpetuate the know-how.

On top of having probably the craziest stand of the SIHH 2012, IWC held the biggest party of the event with many friends of the brand: Cate Blanchet, Jean Reno, Luis Figo, Zinedine Zidane, Boris Becker…

The SIHH never stops and networking is still going strong late at night on the after dinner boat party!

Entering the year of the dragon, many brands used this famous chinese symbol as an inspiration of their watch creations. Among them, Parmigiani presented an incredible version of a dragon that required more than 6’000 man hours for 22 different craft professions…