6'552
Mar 14, 2016

Personal Shopping in Watchmaking; example with UK music group Rudimental

Tags: Audemars Piguet, Hublot, Leon Rolle, London, Matthew J Jones, O2 Arena, Patek Philippe, Personal Shopping, Rolex


Following on our recent London visit, we decided to show you yet another facet of the watchmaking planet. Imagine that somebody would come and meet you at your place, office and present you watches that would seem the most appropriate to you? Well this notion of “personal shopping” in watchmaking exists and we encountered Matthew J Jones whose main job is precisely that.

Catering to UK celebrities, mainly Premier League footballers, we followed Matthew in this first episode as he was presenting a selection of naturally not so discreet watches to Leon Rolle, a main group member of Rudimental, a very famous Drum & Bass group in Britain. Just minutes away from the sound check preceding the concert held at the huge London 02 Arena, we chatted with both of them to understand better how this all worked.



youtubeVIEWS 4382LIKES 65COMMENTS 32

  • Dev Thapa

    Dev Thapa

    Oh my goodness The AP

    Jan 19, 2018

  • bil

    bil

    his knowledge about watches seems to be quite 'rudimental'...

    Apr 02, 2016

  • Nasri Ozel Photography

    Nasri Ozel Photography

    The complicated watch question was fantastic!! Hilarious :)

    Mar 18, 2016

  • oclvcarbon123

    oclvcarbon123

    "Do you understand anything about the intricacies" Appropriately patronising lmao.

    Mar 17, 2016

  • manduheavy vazquez

    manduheavy vazquez

    Romain Jerome dia de los muertos is the best. Greatness.

    Mar 17, 2016

  • Foxglove

    Foxglove

    did he say 4 watches? lol. this guy is the furthest away from a collector I can think of.

    Mar 16, 2016

  • Rhett Upthegrove

    Rhett Upthegrove

    Watchmaking should be subtle and sophisticated. If these people are happy purchasing based on the content of the metal then they can waste their money

    Mar 15, 2016

  • wwbdwwbd

    wwbdwwbd

    Hublot's designs are rather primitive and therefore suitable for cashed up chimpanzees.

    Mar 15, 2016

  • Will Smith

    Will Smith

    Imagine a world where you could only buy an expensive watch if you knew what made it expensive. Saying, "big and gold" would not count.

    Mar 14, 2016

  • jameskobetic

    jameskobetic

    I feel Mr Deschoux's pain... 'And do you sell complicated watches?' 'No, mainly big gold watches' 'Are you interested in the mechanisms of your watches, or is that secondary?' 'It's definitely secondary, I literally don't care. I like the idea of a heavy watch.. Preferably with a bit of the moon in it...' And from those answers: Hublot was born....

    Mar 14, 2016

  • Paul M.

    Paul M.

    How about teaching the "rudimental" of collecting. ;)

    Mar 14, 2016

  • The Marquis

    The Marquis

    Leon Rolle sporting a New Jersey Devils cap...well done mate! :)

    Mar 14, 2016

  • critical thinking

    critical thinking

    lol at the salesman

    Mar 14, 2016

  • youtubister

    youtubister

    It's Wolfman ;-)

    Mar 14, 2016

  • Simondo

    Simondo

    to have there money and waste it on hublot lol

    Mar 14, 2016

  • German Russian

    German Russian

    Wearing a Rolex or AP, It says you've got a little bit of money, but nothing interesting to say.

    Mar 14, 2016


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