Interview with Karl-Friedrich Scheufele, Co-President of Chopard, and Michel Parmigiani, President of Parmigiani Fleurier, where they present us the brand new fifth criteria which has been added to the “Qualité Fleurier” seal. They explain why this measure has been created and what do the brands of this seal expect from this further standard.
Tags: Karl Friedrich Scheufele, Michel Parmigiani, Parmigiani Fleurier, Qualité Fleurier
The 2012 edition of the White Turf horse race competitions of St Moritz were held with the expected glamour and style, as well as some evident real and trough races. Both race winner and owner were handed a Parmigiani watch.
Interview with Jean-Marc Jacot, CEO of the Parmigiani Fleurier, who gives us some pertinent and original reasons why the brand is committed to the world of hot air ballooning as they unveiled their second balloon at the Geneva Montgolfiades: you know when you’re going to take off, but never when or where you’re going to land!
We all know multi-function watches, but what about watches that you can wear differently! Here is a great example with the Parmigiani Fleurier Transforma collection, a watch that you can wear as a wrist watch or as a pocket watch by simply pressing a little button. Find our more in this video report.
In a time when more and more watch brands get involved with football, Parmigiani Fleurier is not only the official timekeeper of the french Olympique de Marseille Football Club, but also rewards each month the best player of the club with a special trophy voted by the fans of the legendary club.
After a successful partnership with the music world and the Montreux Jazz Festival, Parmigiani Fleurier has now decided to be present in the world of cinema by becoming partner of the famous Swiss Locarno Film Festival.
Interview with Jean-Marc Jacot, CEO of Parmigiani Fleurier, who gives us insight on the company’s very promising situation. In this same video report, Michel Parmigiani, President and Master watchmaker, demonstrates to us the incredible dragon pendulum revealed at this SIHH.
Jean-Marc Jacot, CEO of the brand, explains us the reasons behind Parmigiani Fleurier’s involvement for the 7th year with the famous Montreux Jazz Festival.
As we mentioned in a previous editorial, the woman market is still quite untapped and brands are looking into different ways to develop this. A smart example of this is with Parmigiani Fleurier’s Woman of Exception concept where the idea is not to simply use a glamourous ambassador, but women that have actually achieved something in their lives. Find out more in this video report with Jean-Marc Jacot, CEO of the brand.
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A gem of Haute Horlogerie, the industrial craftsmanship facility ofParmigiani Fleurier encompasses all the professions and all the fields of skill required to ensure its complete production autonomy and masters all the facets of the art of horology vital to completing watches embodying the finest traditions.
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